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In Shape Fair 2016

Love your shape! Stay In Shape & join the biggest wellbeing event!

After 6 impactful editions, IN SHAPE is duly established as the Levant’s leading comprehensive Health, Beauty & Fitness event. A powerful platform to boost your business visibility to buyers from all different distribution channels, to end consumers as well as to an array of local and international media.
IN SHAPE is the only trade fair in the region that brings all the sectors of the wellbeing industry together under one roof: Beauty, Health, Spa and Fitness. Taking place in the captivating colorful fall season, IN SHAPE’s 7th edition will blow out all the Wellbeing Industry’s Fall-Winter 2016’s secrets and innovations! A unique opportunity to identify new trends, refresh your knowledge and get inspiration and training in a stimulating and vibrant environment!
IN SHAPE is a cost-effective means for making your business more efficient and attractive to thousands of potential customers and business partners. A resourceful event where you get the chance to introduce or reinforce your company’s profile, promote the latest products, services and technologies, find new openings, enhance brands’ recognition and thus enlarge your local and regional market share. In fact, hosting leading industry’s players, In Shape is acclaimed by the regional Wellbeing industry and attended by thousands of suppliers, producers and distributors interested in health, beauty and fitness and seeking to remain at the
forefront of all related new developments. Lebanon is best placed to host such an event in light of its strong positioning in the fields of health and wellness. The country’s notorious reputation for its experience and expertise in fashion, beauty as well as plastic and aesthetic surgery makes it the ideal venue for IN SHAPE.
IN SHAPE plays a major and efficient role in boosting the trade exchange in all related fields among Lebanon, its surrounding countries and the rest of the world.


WHY LEBANON
Lebanon is best set to host such an event in light of the country's strong position in the fields of health and wellness. The country boasts a notorious reputation for its experience and expertise in fashion, beauty, health and plastic surgery, thus making Lebanon the ideal destination for health and beauty experts from around the world. Seen as the trendsetter of the region and known as the Paris of the Middle East, Lebanon is the bridge between the Orient and the Occident hence establishing a strong presence in Beirut will undoubtedly help any company or brand to have an effect that reaches far across the entire region including Syria, Jordan and the Gulf Countries alike.

Moreover, the Lebanese people since their Phoenician origins have been known for being the first to establish trade practices as a result of their ship building abilities which allowed them to spread their goods across the seas. Now, over 2,000 years later, their renowned reputation of being talented merchants continues as they frequently occupy decision making positions in major regional and multinational retail and distribution companies. Targeting this population will have an immeasurable impact on the growth of your company's sales for the entire region and present you with exceptional growth opportunities.

In addition to all of the above, the cosmetics and toiletries industry in the Levant region tops US$700 million annually in sales and has been increasing at an annual rate of nearly 11 %, almost unparalleled in any other region of the world.


Established as one of the region's most prominent and comprehensive wellbeing's fair, IN SHAPE is a cost-effective means for reaching and directly communicating with thousands of potential customers and business partners. It is a resourceful event where exhibitions get the opportunity to promote new products and services, introduce their company's profile and business, reinforce or reposition their brands as well as meet and bond with existing and new partners and agents. IN SHAPE provides a unique and ideal business platform for networking with like minded individuals and key players in the related sectors.

Entrance is not allowed for children under 15 years of age.