Online Mastering Digital Marketing

This workshop will prepare you to become a complete digital marketer and make you industry-ready. You will acquire the right skills practice on a wide range of simulations that will enable you to launch and execute your own digital marketing campaigns. We’ll train you on the latest digital marketing tools, show you how they work and how to gain insights that will help clarify your strategy.

At the end of the workshop trainees will be able to:
- Gain an in-depth understanding of the various digital marketing
disciplines: search engine optimization (SEO), social media
marketing, pay-per-click (PPC), website conversion rate
optimization, web analytics, email marketing, and digital marketing
strategy.
- Master digital marketing execution tools: Google Analytics, Google
AdWords, Facebook Marketing, Instagram Marketing, and others.
- Formulate, plan, and execute effective digital marketing strategies
with the right channel mix in our digital marketing strategy module
- Create the right marketing messages tailored to the right
audiences

SCHEDULE:
- Platform: Online sessions over Zoom and LMS
- Schedule: February 15, 16, 18, 19, 22, 23 & March 1
- Timing: 6:30 - 8:30 pm
- Cost: $559 or 850,000 LBP

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